Divided into fifteen chapters, each containing around ten fables, this is a heartwarming (and highly instructive) look at best practice in business and how to learn from your mistakes. Ranging from chapters on Starting out, to Striking a Balance, and Culture is Everything, to Growing a Business. Instructive tales with morals such as: It is hard to serve two masters; Under promise and over deliver; It is the journey, not the destination, which brings real happiness. There is much to be learned from these heartwarming and amusing stories.