Dimensions
153 x 228 x 35mm
Since Michael Eisner took over in 1984, Disney's market value has soared from $2 billion to $75 billion in 1997. In this vivid, inspiring and honest autobiography, he describes how he spearheaded one of the most remarkable turnarounds in business history. Although he has led the company into many uncharted waters, creating regional entertainment centres, setting up a cruise line, a network of shops and on-line services, Eisner remains fiercely committed to excellence, Disney's distinctive brand and its roots in animation. Work in Progress records a period of sensational growth, including the triumphs of The Little Mermaid and The Lion King, yet is equally frank about problems at Disneyland Paris, the unrealised dream of Disney's 'America' historical theme park, the tragic death of his closest confidant Frank Wells and his own emergency heart by-pass surgery.