A complete guide to Italian craftsmanship commissioned by Fendi, the company that is a byword for an exhaustive pursuit of excellence and top quality. This volume is both a companion to the search for quality craftsmanship and an attempt to share the experience of a philosophy of production that is exquisitely Italian, the essence of Italian history and culture and the cult of knowledge combined with skill. The book is organised as a reference work in alphabetical order: each heading and each letter details the names of the craftsmen, their trade names and place of origin. The book's agile structure and stimulating contents makes cross-referencing easy and encourages random reading, without compromising the clarity and at-a-glance comprehension. No mere almanac, but rather a reflection on the great contemporary debate on craftsmanship. SELLING POINTS: From Borsalino's hats to Bonajuto's chocolate, from Jeruselum lace to Rubelli's superb textiles, from Villoresi scent to Ravenna's mosaics, this volume, commissioned by Fendi, is completely dedicated to Italian craftsmanship of the very highest quality ILLUSTRATIONS: 150 colour *
