Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust

Trust Agents: Using the Web to Build Influence, Improve Reputation, and Earn Trust by Chris Brogan & Julien Smith


ISBN
9780470743089
Published
Released
01 / 09 / 2009
Binding
Hardcover
Pages
256

Trust Agents shows you how to tap into the power of social networks and trade in trust to build your business relationships, your brand's influence, your reputation and your profits. In this book, those who traffic in trust become 'trust agents', the key people your business needs on its side. Through actionable steps and case studies, the book demonstrates how trust agents and social media can positively impact your business.
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