Practical strategies and proven techniques to help you communicate your message clearly, concisely and with conviction . . .
'The Secrets Of Successful Selling' sets out the essentials of successful negotiation (from the first approach to closing the deal), this book concentrates on "consultative partnership selling", a technique that will help you develop your powers of empathy and understanding to make you customers feel valued and respected. Turn your sales presentation into an experience that your customers will want to repeat. Foster loyalty, trust and mutual appreciation. Develop techniques that will make your speeches engaging and interactive, as well as informative. Learn how to keep and radiate a positive attitude, helping you to stay motivated and focused. Benefit from role plays, case studies and techniques to help build confidence. This fully practical guide, suitable for sales and marketing managers of any level and in any industry, offers a failsafe way to boost selling performance.
