You Don't Have to Cheat to Win
Peale and Blanchard explain how to bring integrity back into business. And they offer hard-hitting, practical and ethical strategies that can bring increased profits, productivity and long-term success.
This simple book gives you an immensely useful set of tools: from a three-step Ethics Check that helps you evaluate any action or decision, to the Five P's of ethical behaviour which will clarify your purpose and your goals. This is no theoretical treatise: Peale and Blanchard speak from their enormous and unique experience, and show how integrity pays.
