The Portable MBA In Entrepreneurship

The Portable MBA In Entrepreneurship by Bill Bygrave & Andrew Zacharakis


ISBN
9780471271543
Published
Binding
Hardcover
Pages
504
Dimensions
183 x 263 x 38mm

Third Edition.

This book covers everything that an entrepreneur needs to know to start and run a venture effectively: how to identify good business opportunities; create a business plan; do financial projections; finance a business using venture capital or using debt financing; get help from the government and other agencies. Other topics covered include marketing, legal issues, intellectual property issues, franchising, and harvesting your business (i.e., selling the business).
Christmas Catalogue 2024 x BookFrenzy
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