The Google Story by David A. Vise


ISBN
9780330440059
Published
Binding
Paperback
Pages
352
Dimensions
130 x 197 x 22mm

'The Google Story' is the definitive account of one of the most remarkable organisations of our time. Every day over sixty-four million people use Google in more than one hundred languages, running billions of searches for information on everything and anything.

Through the creative use of cutting-edge technology and a series of groundbreaking business ideas, Google's 32-year-old founders, Sergey Brin and Larry Page, have in ten years taken Google from being just another internet start-up to a company with a market value of over US$80 billion. Based on scrupulous research and extraordinary access to the inner workings of Google, this book takes you inside the creation and growth of a company that has become so familiar its name is used as a verb around the world.

But even as it rides high, Google wrestles with difficult challenges in a business that changes at lightning speed. In this fully updated edition of the 2005 title, David A Vise brings readers fully up to speed on the latest developments and issues facing the company as it continues to expand and innovate while trying to sustain the guiding vision of its founders mantra: DO NO EVIL?
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