The Australian Business Start-Up Guide

The Australian Business Start-Up Guide by Michael Halliday & David Bangs


ISBN
9781875889488
Published
Released
01 / 08 / 2003
Binding
Paperback
Pages
240
Dimensions
202 x 270mm

A One-Year Plan for Entrepreneurs.
Second Edition.

Straightforward, easy to read, with practical suggestions for making your business a success, this book is essential reading for all budding entrepreneurs and those planning small business enterprises.

The book offers a complete, step-by-step, 12-month action plan and guides you through everything you need to know, including sales and marketing skills and business and financial planning.

It will also:
- Dispel the myths of small business ownership
- Show you low-cost ways to research and test ideas
- Help you define and reach your best markets
- Show you how to forecast sales and expenses
- Advise you on how to get expert advice inexpensively

Fully adapted from the US bestseller by an Australian small business expert, this edition has been specially tailored for people looking to launch a small business enterprise in Australia.
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