A One-Year Plan for Entrepreneurs.
Second Edition.
Straightforward, easy to read, with practical suggestions for making your business a success, this book is essential reading for all budding entrepreneurs and those planning small business enterprises.
The book offers a complete, step-by-step, 12-month action plan and guides you through everything you need to know, including sales and marketing skills and business and financial planning.
It will also:
- Dispel the myths of small business ownership
- Show you low-cost ways to research and test ideas
- Help you define and reach your best markets
- Show you how to forecast sales and expenses
- Advise you on how to get expert advice inexpensively
Fully adapted from the US bestseller by an Australian small business expert, this edition has been specially tailored for people looking to launch a small business enterprise in Australia.