Successful Event Management: A Practical Handbook

This is the essential guide for anyone who needs to know how to organise a special event - a festival, a celebration party, a media launch or an annual fete.

The book contains:
- A clear, step-by-step guide including planning, budgeting, marketing and organisation
- A wide range of informative case studies from around Europe, including suggested websites and sources of reference material to consult
- A set of useful planning forms to assist those new to events organisation
- A helpful glossary, together with a useful directory of organisations which can give further advice

The authors' combination of industry experience, expertise and a lively approach makes this an ideal book for students of Events Management and related subjects, as well as providing a valuable handbook for those new to organising events, plus current practitioners who need to ensure everything runs smoothly.