Dimensions
129 x 198 x 10mm
It took four years for the Web to recruit 50 million surfers. In just seven days, this book shows you how to turn your business into a Web-wide winner.
Full of inside secrets that explain how the Internet can become your greatest marketing asset, the book covers every business aspect, from getting on the Web to reaching employees, suppliers and customers worldwide. Essentials include:
- planning your cyber-strategy
- targeting your market on the Web
- designing WOW websites
- rising to the top with search engines
- captivating surfers with cyber-copywriting
- making your mark in cyber-branding.