'Starting an Online Business For Dummies, 5th Edition', shows entrepreneurs how to start an online business or expand an existing operation to include the Internet. It is also for current online businesses that want to promote, secure, and lower the cost of their sites. Readers are shown how to get online quickly and economically without wading through a lot of hype or extraneous technical issues. It contains insider tips and strategies designed to help small business owners make smart decisions and real-life company profiles.
Topics covered include how to determine needs and build the site; organization and design; how to add content and interactivity; promotion and advertisement; security; legal and tax issues; and online business accounting tools. This revision is being fully updated to reflect the latest trends.