Scenarios In Business by Gill Ringland


ISBN
9780470843826
Published
Binding
Paperback
Pages
288

Business people try to make decisions today by studying the possibilities of tomorrow. Now, however, in an environment where information technology is driving an information revolution and where the rules can be rewritten with breathtaking speed, planning can seem more based on luck than foresight.

But there are new methods for coping with unpredictability. This book contains scenarios planning techniques that will help readers think about uncertainty in a structured way.
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