Scenario Planning in Organizations

Scenario Planning in Organizations by Thomas J. Chermack


ISBN
9781605094137
Published
Released
02 / 05 / 2011
Binding
Paperback
Pages
296
Dimensions
61 x 92 x 8mm

Scenario Planning in Organizations: How to Create, Use, and Assess Scenarios

While there are several books that cover portions of the topic of scenario planning, none of them cover it in its
entirety. This book will add important new knowledge and fill in the information gaps by providing a comprehensive
view of scenario planning within the larger organizational and national contexts. The work will address scenario planning as a system itself, its role and connection to organizational strategy, and will provide discussion of the importance of theory and provide a theory of the system. The goal is a book that will discuss theory in a way that is useful to practitioners, describe research studies that bring academic rigor, and yet, also inform practice in that
they demonstrate the effectiveness of scenario planning. Evaluating scenarios and scenario planning projects will
also be discussed, as well as a phased process for conducting, managing, and framing scenario work. The key
contribution of the proposed text is that it will genuinely bridge theory and practice, research and implementation, and generally serve as a text suitable for graduate courses, and thoughtful practitioners seeking understanding beyond a how-to manual.
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