Public Affairs Techniques for Business

Public Affairs Techniques for Business by Peter Wynne-Davies


ISBN
9781854187697
Published
Released
02 / 01 / 2012
Binding
Spiral Bound
Pages
200
Dimensions
210 x 297mm

Public affairs techniques enable businesses to steer a way around an imminent disaster or alert policy-makers that something must be done to minimise its effect. This title shows how you can counter potential threats to your business through a professionally structured and implemented public affairs campaign.
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