Present Shock: When Everything Happens Now

Present Shock: When Everything Happens Now by Douglas Rushkoff


ISBN
9781591844761
Published
Released
03 / 06 / 2013
Binding
Hardcover
Pages
298
Dimensions
148 x 216mm

Back in the 1970s, futurism was all the rage. But looking forward is becoming a thing of the past. According to Douglas Rushkoff, 'presentism' is the new ethos of a society that's always on, in real time, updating live. Guided by neither history nor long term goals, we navigate a sea of media that blend the past and future into a mash-up of instantaneous experience. Rushkoff shows how this trend is both disorienting and exhilarating. Without linear narrative we get both the humiliations of reality TV and the associative brilliance of The Simpsons. With no time for long term investing, we invent dangerously compressed derivatives yet also revive sustainable local businesses. In politics, presentism drives both the Tea Party and the Occupy movement.
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