Motorcycle riders from all walks of life - from Main Street to Wall Street, Hollywood to Washington, D.C. - are invited to peel back their "badass" masks and answer one simple question: what is the meaning of life? Their answers expose the motorcycle community's lesser-known philosophical and charitable nature and help to smash the typical motorcycle-rider stereotype. Joining the "regular folks" interviewed are celebrities, including Peter Fonda, Gen. Tommy Franks, John Paul DeJoria, Jillian Michaels, Kyle Petty, Carey Hart, and Norman Reedus, along with a former chair of the Joint Chiefs of Staff, a Congressman, a Senator, a former NASA astronaut, governors, military generals, actors, rock n'roll and country artists, corporate executives, and NFL, NBA, MLB sports figures. Whether you drive on four wheels or straddle a "wild thang" on two, these voices are sure to enlighten and entertain. AUTHOR: Louise Lewis has more than 30 years of experience in marketing and advertising, and has volunteered for Big Brother/Sister, Catholic Ministries Juvenile Detention, and CHOC Children's Hospital. 90 colour images