Marketing Your Business by John Westwood


ISBN
9780749462710
Published
Released
02 / 05 / 2011
Binding
Paperback
Pages
264
Dimensions
138 x 216 x 14mm

Marketing Your Business is an all in one guide offerin tried and tested advice on ways to use marketing to help
a business succeed. With a particular focus on how to use the internet to its maximum potential, it covers all the
aspects of marketing to develop a strategy and increase profit, including: situational analysis, channels to market, sales promotion, how to get into exports and public relations. Marketing your Business also provides an explanation of the never been seen before concept, `application selling,' devised and tested by the author to help a business revitalize its products.
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