Since its founding in the early 1950s, the Spanish porcelain firm Lladro has attracted a large collector market. This book identifies all known Lladro figurine brand names, differentiates them from Spanish porcelain competitors, addresses some of the mysteries surrounding Lladro's production history, and makes the case for Lladro's right to a place among the most-esteemed names in the history of fine porcelain. In addition to analyzing known models, the book gives a tantalizing photographic glimpse of rare, prototypic, and one-of-a-kind models, including several not found in historical catalogs. Also included are pricing and value factors, the most-recent developments with the brand since its sale out of the family, and details on how to distinguish genuine pieces from Spain's several other companies working "in the Lladro style." More than 300 photos provide detailed visual reference.