The clothes we choose to wear are more than just a personal preference. They can also be a conscious decision that dramatically impacts the wellbeing of the people who make our clothes and the planet we all share. But can we have everything? Look fantastic, feel great and do good, all at the same time? The fashion industry is one of the most resource-intensive industries in the world. Over the years mistakes have been made, but with increasing knowledge and the power of choice consumers are now influencing change. The key to success is for the fashion industry, consumers, political powers and other industries to join forces for a better and brighter future.
To rethink our fashion is to understand and examine our personal and social values. It also means we need to understand the real impact our clothes have on the environment and the people in the supply chain, so we can make better buying decisions.
In It's Time to Rethink Your Fashion, fashion authority Lalita Lowe shares:
• the need to understand the huge global impact our clothing has
• how to ask the right questions about the clothes we buy
• the changing nature of fashion and the evolution of the industry
• the role we all play in creating a better future through making considered purchases
• how to redefine our relationship with fashion
• the power of each individual to create a far brighter future.