The creative world and visual work of award winning illustrator and designer Isidro Ferrer in an exceptional book. This creatively organised and generously illustrated book explores the art of creative thinking through the visual work, writings and experiences of world-renowned Spanish graphic designer and illustrator Isidro Ferrer. Readers will find examples of his extensive work, the most recognisable and the most unknown, and insights into the personality and creative processes of this multifaceted artist. Structured around different concepts such as farce, disorder, wandering and time, the book includes descriptive texts that portray the artist's vision of his work as a creator as well as a series of brief, vivid texts that illustrate how, over the years, the artist has put his theories and beliefs about such notions as the nature of time, memory and language into practice. Isidro Ferrer began his career as a trained actor and set designer before devoting himself to graphic design and illustration. As a result, throughout his career theater posters have always played a central role in his creative work, in addition to puppets, illustrations of everyday objects and animated films. He has published dozens of picture books for children and adults and produced hundreds of posters, fragile objects, large facades, sculptures, textiles, brand images and lamps during an illustrious career in which he has used a variety of mediums, techniques and communication channels to express in images his passion for the theatre of life. He is regularly invited to teach design and illustration workshops all over the world. He is the winner of the 2002 Spanish National Design Award and the 2006 Spanish National Illustration Award, and is an avid traveller. AUTHOR: Miguel Ángel Pérez Arteaga is a graphic design and communication expert and co-founder of the design studio Batidora de Ideas. Author and illustrator of twelve children's books published in Spain, Mexico and Brazil, he is also the author of the book Creatividad: curiosidad, motivación y juego (Creativity: curiosity, motivation and play) in the series "[Re]thinking education" published by Prensas de la Universidad de Zaragoza. He participated in the exhibitions "Ready to Read: Book design from Spain, a selection of the best books published in Spain" (New York, Washington, Mexico, Buenos Aires, São Paulo, Madrid and Lisbon) and "Ilustrísimos: An overview of children and young adults' illustration in Spain" at the Bologna Book Fair. A finalist in the Daniel Gil Awards (Spain) and the Biennial of Illustration of Amarante (Portugal), he has had numerous individual and collective painting, photography and illustration exhibitions. Miguel Angel Perez Arteaga is a lecturer in the Marketing Department of the University of Zaragoza (Spain). SELLING POINTS: . A generously illustrated book that explores the art ofcreative thinking through the visual work, writings, musings and experiences ofworld-renowned graphic designer and illustrator Isidro Ferrer . A unique overwiev of Ferrers rich production including book illustrations, theater posters, large-scale murals, animated shorts, sculptures, textiles, brand images and even lamps . A book for design and illustration lovers, students and professionals eager to discover exciting new paths
