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How To Research Trends: Move Beyond Trendwatching To Kickstart Innovation

How To Research Trends: Move Beyond Trendwatching To Kickstart Innovation by Els Dragt


Authors
Els Dragt
ISBN
9789063694333
Published
Binding
Paperback
Pages
200
Dimensions
192 x 230mm

‘How to Research Trends’ shows the reader how to use trend research to explore the
future. The reader will learn to scan the environment for signs of change, analyse the
trend spots and apply trend insights to kickstart innovation. With the help of various
exercises the reader will learn all of the above.
Christmas Catalogue 2024 x BookFrenzy
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