The essential guide for anyone considering a career in advertising, media or marketing. Packed with information on jobs in account management, planning, media, copywriting, art direction, sales promotion, TV production and more. Featuring first-hand accounts of what it's like to work at Saatchi & Saatchi, BBH, Mediapolis and other leading ad agencies by the people who work in them. They tell you about their jobs and how they found them - and give you tips on how to find yours.
There also is invaluable advice on CVs, job applications, interviews, graduate training, vocational courses and work experience, essential information on ad agencies, websites and publications.