Dimensions
144 x 222 x 32mm
How do you tell how well run a company is and how well it is doing? Which ratios and benchmarks should you use to assess performance? What can be done to massage company results? How do you recognise danger signs on the corporate horizon? How do you compare companies operating in different sectors or even different countries? All these important questions as well as many more are answered in the completely updated and revised fifth edition of this clear and comprehensive guide. It will be invaluable to anyone who who wants to make sense and practical use of a company's annual report and assess the investment potential of a company. This guide will also explain how to measure a business against its competitors, judge the creditworthiness of a customer or client and put a value on a company.
