The Fight to Save the Rabbitohs.
George Piggins never set out to be a hero. But he became one as a footballer, and then became one all over again when he stood unflinchingly against the might of Rupert Murdoch and his Super League as it threatened to sweep away the club he loved, the South Sydney Rabbitohs.
George's fight against corporate power and the bid to turn a 90-year-old working-class sport into a business is a story that resonates for all Australian society. In times of increasing globalisation and corporatisation it is the tale of a man fighting against giants - for the simple, real, community ideas that he believes in.
'Neve Say Die' is a tough, revealing book about a self-made man, and the remarkable power of a peoples' movement can muster when it has a strong leader at its helm.