Gamify by Brian Burke


ISBN
9781937134853
Published
Released
01 / 09 / 2014
Binding
Hardcover
Pages
192

Organizations are facing an engagement crisis, regardless of whether they are targeting customers, employees, or communities. Until now, gamification, which leverages game mechanics, has offered up badges and rewards to entice these audiences. Gamify takes this to a new level, offering a powerful approach for motivating people to achieve their goals, while at the same time achieving organizational objectives.
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