This absorbing publication explores a relatively new sector in the local Australian fashion industry part of a global phenomenon where faith and fashion form a new relationship. From street style to red carpet dresses, this book explores the emerging modest fashion industry and the work of a new generation of Australian designers and retailers offering stylish clothing for Muslim and non-Muslim women. The focus is a group of Sydney-based Muslim entrepreneurs designing, retailing and marketing stylish clothing for the growing number of Muslim women who want to dress creatively and fashionably while still expressing their faith.
