This book displays the genius of Italian design, from the poetic vision of Italian designers to the excellent level of functionality inherent in Italian-designed objects. It pays tribute to the individuals and companies which have played an important role in steering Italian design to the global prominence it holds in today's design world. The accompanying exhibition has been curated by Alberto Alessi, president of renowned kitchen utensil company Alessi, and deals with twelve different themes, including 'The Phenomenon of the Powerhouses of Italian Design', 'Powerhouses of Italian Design vs. Mass-Production Indstries', 'What is the Real Meaning of the Term 'Design'?' and 'The Role of Objects in a Consumer Society'. Text in English Italian. 230 colour illustrations
