Denim jeans have been embraced by people from practically all cultures and walks of life, and favoured for their sheer versatility and style. Delirious Denim chronicles the garment's meteoric rise in popularity and its role in the building of iconic brands like Levi's and celebrities like James Dean and Andy Warhol. This volume also showcases the creative and infinitely varied modifications of jeans to express the unique identity of their wearer, while insightful interviews with jeans collectors and aficionados help articulate the irresistible allure of jeans. This book illustrated with vivid full-colour photographs, Delirious Denim is a colourful visual tribute to jeans through the eyes of people across the full spectrum of both mainstream and sub-cultures. colour throughout