The leading authority on network marketing shares everything you need to know to lead a successful direct sales team.
Defcon 1 Direct Selling is the must-have playbook for anyone leading a direct sales team. Itksquo;s Gagensquo;s follow up to the international bestseller, Direct Selling Success, and ithsquo;s a handbook for leaders.
DEFCON is the U.S. military acronym for rdquo;Defense Readiness Condition.xdquo; DEFCON 1 is reserved only for imminent catastrophic events, like a nuclear war. Luckily, you donSsquo;t have to fend off missile attacks in direct selling, but you will face some extremely difficult challenges and urgent crises leading your MLM team. No one knows how to lead teams better than author Randy Gage, a former high school dropout who rose to become a self-made multi-millionaire and inspire millions around the world. In this highly anticipated book, Randy teaches you how to hold your team together in the mostdifficult circumstances wdash;the stuff no one likes to talk about, but that is vital for top-level leaders.
It takes much more than a positive attitude and motivational words to be a successful field leader. True leadership requires you to deal with messy, complicated scenarios when there is not always a clear-cut solution. Many of these challenges are caused by factors completely out of your controlidash;from economic, regulatory, and political setbacks, to having top leaders quit, to companies going out of business, and a host of other issues. It