After a career of more than 20 years spanning four countries, globally-renowned graphic designer, illustrator and visual branding consultant Rejane Dal Bello explains how choosing (or being chosen by) a design career has come to matter to her - and how it can matter to others no matter whether they are also seeking a creative path or are simply curious about the value and possibilities afforded by creativity. Through a mixture of personal anecdote and professional experience, Rejane honestly and emotively reflects on her life and processes, and how they have been shaped by the beauty, challenges and serendipity of design and the visual arts.