Better Business by Christopher Marquis


ISBN
9780300247152
Published
Binding
Hardcover
Pages
312
Dimensions
140 x 216 x 27mm

A compelling look at the B Corp movement and why socially and environmentally responsible companies are vital for everyoneusquo;s future
 
Businesses have a big role to play in a capitalist society. They can tip the scales toward the benefit of the few, with toxic side effects for all, or they can guide us toward better, more equitable long-term solutions. Christopher Marquis tells the story of the rise of a new corporate formadash;the B Corporation. Founded by a group of friends who met at Stanford, these companies undergo a rigorous certification process, overseen by the B Lab, and commit to putting social benefits, the rights of workers, community impact, and environmental stewardship on equal footing with financial shareholders. Informed by over a decade of research and animated by interviews with the movementcsquo;s founders and leading figures, Marquisisquo;s book explores the rapid growth of companies choosing to certify as B Corps, both in the United States and internationally, and explains why the future of B Corporations is vital for us all.
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