Back in 1990, when John Javna self–published '50 Simple Things You Can Do To Save The Earth' the Amercan Green movement was still in its nascent stages. But this handy little paperback filled with simple tips and suggestions caught the public's imagination and became a publishing phenomenon. A #1 bestseller, it empowered millions to actually be environmentalists in easy, do able ways.
And as awareness and concern about the environment has grown, so has the scope and power of the 2008 version of '50 Simple Things'. While this 21st century edition – with its new menu of simple and ingenious strategies – will help readers make their daily lives greener, it will also demonstrate how many of us, whether we know it or not, are already members of larger communities that are creating change. In guiding readers to choose one longer–term issue they connect with, whether its disappearing song birds or the health of our oceans, John Javna – this time working with his 14 year–old daughter Sophie and his 17 year old son Jesse – shows us not just the actions, but the levers (and the organizations), which will help make the changes we each decide to pursue that much more of a reality.
The Javnas' reconceived edition of '50 Simple Things You Can Do to Save the Earth' will once again lead the way in showing us how to make the next quantum leap.