In February 2018, an international jury of experts, having been appointed by the board of the association 100 Beste Plakate e.V. (The 100 Best Posters), met to once again evaluate all entries submitted to the annual competition. It has selected ground-breaking designs from the fields of advertising, corporate design, author graphics and poster design. Thus the outstanding creative achievements of well-established institutions, graphic design firms, ad agencies and of individual students enrolled at German-speaking universities or design schools throughout Germany, Austria and Switzerland will be awarded. The diversity of this medium, which has managed to resist an ever encroaching digitalisation into its field, will be portrayed in this book - showcasing both its value as a means of public announcement and as a visual message bordering on fine art. Following on from the competition 100 Best Posters 17 will present, in printed form, the prize-winning designs. SELLING POINTS: ? The best 100 posters of the year, chosen from a pool of German companies and German-speaking universities ? Presented in an inspiring and visually captivating volume